AboutVisit Seattle

A WIDE WELCOME

Visit Seattle is a place where everyone is welcome and encouraged to be their authentic selves. We aspire to be as diverse as the city we represent and to honor the unique perspectives of the communities we serve, intertwining them in everything we do. Kindness, respect, and accountability serve as guiding principles for our team at every level. Here, your voice will be heard and opinions respected as we move toward a more inclusive world together.

Our culture is guided by core values that elevate our industry and advance our purpose with integrity:

• Inclusion: We value a safe environment where diversity and lived experiences are embraced, authentic vulnerability is encouraged, and active empathy is practiced.
• Impact: We value the idea of building a legacy that starts today, by committing to being mindful, helpful, and dedicated to a positive ripple effect that we create.
• Commitment: We value a community where growing, celebrating and embracing each other for a greater future is encouraged, and an appreciation for sacrifice, grit, integrity, and the passion for conquering the unknown is well recognized.
• Excellence: We value having pride and passion in the work that we do by committing to always giving it our all and celebrating success in both the big and small tasks.

Funding

As a private, nonprofit marketing organization, Visit Seattle’s funding is derived from many sources, including hotel occupancy tax revenue from Seattle-King County visitors, Visit Seattle’s robust membership program, its marketing programs, government contracts for service and miscellaneous revenue.

Membership

As a membership-based organization, Visit Seattle connects more than 750 local businesses, their products and services with the lucrative visitor market. The Visit Seattle Membership team also hosts four signature events, as well as orientations and networking opportunities throughout the year.

Visit the Membership area of this website to learn more about becoming a Visit Seattle member.

Strategic Partnerships

We currently engage in strategic partnerships with the following entities:

• 4Culture
• City of Seattle
• Greater Seattle Business Association
• King County
• Port of Seattle
• Seattle Convention Center
• Seattle Office of Arts & Culture
• Seattle Tourism Improvement Area
• Visit Seattle Member Organizations
• Washington Tourism Alliance

Industry Affiliations

• American Society of Association Executives & the Center for Leadership
• Association Forum
• Cultural & Heritage Tourism Alliance
• Cruise Line International Association
• Destination Marketing Association International
• Hospitality Sales and Marketing Association International
• IGLTA (International LGBTQ+ Travel Association)
• International Inbound Travel Association
• Meeting Professionals International
• National Tour Association
• Professional Convention Management Association
• Society of American Travel Writers
• Student & Youth Travel Association
• U.S. Travel Association
• Washington Tourism Alliance

Seattle Tourism Improvement Area

The Seattle Tourism Improvement Area (STIA) is a Business Improvement Area (BIA) formed in 2011, in accordance with Washington state law to establish a new leisure tourism marketing fund for Seattle that enables Seattle hoteliers to compete and grow their market share. The STIA is overseen by a ratepayer advisory board and its day to day activities are managed by Visit Seattle.

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