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What’s New

Story Suggestions and Travel Guidelines for Seattle and Washington State

2025

Arts & Entertainment // Hotels // Food & Beverage // Cruise // Sports // Transit // Convention News // Air Travel // Ongoing Developments

ARTS, ENTERTAINMENT & CULTURE

COMING SOON

Cannonball Music and Arts Venue Set to Open in Downtown Seattle

The producers of Bumbershoot Arts & Music Festival, New Rising Sun, are partnering with the Muckleshoot Indian Tribe to create a new arts venue that is expected to open to the public in spring of 2025. Formerly a Bed Bath & Beyond location, Cannonball Arts will offer two stories of contemporary and performing arts space spanning two city blocks (Third and Fourth Avenues). 

Media Contact: Christina Holding, [email protected]

Northwest Native Canoe Center to Open Carving House in 2026

The United Indians of All Tribes Foundation is constructing a Carving House on South Lake Union to provide education about Pacific Northwest canoe culture, and to provide a space for Native carvers to participate in programing and store canoes. The Carving House is expected to open in early 2026. 

Media Contact: Trae Yang, [email protected]

Woodland Park Zoo Announces Major New Exhibit Set to Open in 2026

In March 2025, Seattle’s Woodland Park Zoo completed a seven year “Forests for All Campaign,” raising $119.7 million from nearly 100,000 donors. A central feature of the campaign is the Forest Trailhead exhibit, which is set to open in 2026. This exhibit will include a treetop path, a forest landscape, viewing areas for tree kangaroos and red pandas, and an all-seasons pavilion aimed at promoting conservation and exploring the future of forests.

Media Contact: Gigi Allianic, [email protected] 

NEW AND EXCITING

Suquamish Museum Launches Suquamish Heritage Bus Tour

From June to September, Suquamish Museum is offering a new, guided bus tour, which begins and ends at the museum and features seven historic and cultural sites significant to the Suquamish people. This immersive tour offers visitors a chance to engage meaningfully with Indigenous history and heritage. 

Media Contact: Sarah van Gelder, [email protected] 

Traver Gallery Relocates to Seattle’s Historic Marine District

Traver Gallery relocated to a restored warehouse in Seattle’s Ballard neighborhood this spring, celebrating its grand opening on April 5. The gallery will present a rotation of spring/summer exhibitions, showcasing works by Dante Marioni and Dharma Strasser-Maccoll from May 3-31 and a group exhibition from July 7-26. Traver Gallery is a cornerstone of Seattle’s art community, representing contemporary studio glass, painting, sculpture, and installation artists from all stages of their careers. 

Media Contact: Deborah Adler, [email protected] 

Seattle Art Museum Debuts “Ai, Rebel: The Art and Activism of Ai Weiwei” and More

Globally renowned artist Ai Weiwei is celebrated as a disruptor of artistic canons and a champion of free expression. Seattle Art Museum’s exhibit “Ai, Rebel: The Art and Activism of Ai Weiwei” highlights the artistic strategies of his 40-year career for questioning forms of power. It marks the artist’s first U.S. retrospective in over a decade and his largest-ever U.S. exhibition, running at the Seattle Art Museum until September 7, 2025. 

Seattle Art Museum also builds on the success of its multiyear “Calder in SAM” initiative with its second exhibition called “Following Space; Thaddeus Mosley & Alexander Calder,” which runs until June 1. The exhibit features 17 large-scale wood sculptures of contemporary artist Thaddeus Mosely, as well as Calder’s iconic hanging mobiles, a standing mobile, and a wall sculpture. 

Media Contact: Rachel Eggers, [email protected] 

Museum of Pop Culture Opens Asian Comics Exhibition March 2025

Running through January 4, 2026 at the Museum of Pop Culture, “Asian Comics: Evolution of an Art Form” explores the diversity and creativity of Asian comic art and its powerful impact on global pop culture. The exhibition features over 400 pieces of art, including woodblock prints and video games from Japan, Bhutan, China, Cambodia, Afghanistan, and Vietnam. 

Media Contact: Nadia Tahoun, [email protected] 

Seattle Art Museum Received $500,000 in New Funding to Support Downtown Seattle Arts and Culture Sector

The Paul G. Allen Family Foundation announced on September 24 that the Seattle Art Museum (SAM) has received a suite of eight grants to support the museum in energizing downtown Seattle’s arts and culture sector. The $9 million investment will support SAM in increasing its programming and access, starting with extending the hours of its Free First Thursday program into the evening.

Media Contact: Rachel Eggers, [email protected] 

Indigenous-owned Gallery and Creative Space Opens Downtown

Tidelands, an Indigenous-owned art gallery and creative space focused on Native scholarship, storytelling, and art, welcomed visitors to its debut season in fall 2024. The gallery was opened in downtown Seattle in September by Matika Wilbur, a visual storyteller from the Swinomish and Tulalip peoples of Washington. Wilbur aims to create a physical space for Indigenous creatives to showcase their work, foster community, and provide educational opportunities for future generations

Media Contact: Elisa Spears-Hampton, [email protected] 

Seattle Aquarium Opens New Ocean Pavilion

Seattle Aquarium’s new Ocean Pavilion opened August 29, 2024. The Ocean Pavilion focuses on tropical species from the Coral Triangle in the Indo-Pacific. In tandem with the ongoing Waterfront redevelopment, the Ocean Pavilion connects Pike Place Market with the Waterfront promenade via publicly accessible observation decks, stairways, and an oculus window that allows passersby to observe sea life from below. With a next-generation sustainable design, the Ocean Pavilion is a national model for regenerative construction standards in climate impact, energy, and water use. 

Media Contact: Tim Kuniholm, [email protected]

Explore Ongoing Programming at Seattle’s Top Arts & Culture Venues

Theatres and Performance Houses:

The Paramount Theatre  

Media Contact: Rachel Liuzzi, [email protected] 

The 5th Avenue Theatre  

Media Contact: Becky Witmer, [email protected] 

ACT Theatre  

Media Contact: Shane Regan, [email protected]  

Seattle Repertory Theatre  

Media Contact: Michelle Sanders Leyva, [email protected]  

Pacific Northwest Ballet  

Media Contact: Gary Tucker, [email protected] 

Seattle Children’s Theatre 

Media Contact: Storm Montunnas, [email protected] 

The Seattle Symphony  

Media Contact: Christine Wood, [email protected] 

The Seattle Opera  

Media Contact: Joshua Gailey, [email protected] 

Museums and Cultural Centers:

Seattle Art Museum  

Media Contact: Rachel Eggers, [email protected] 

Seattle Asian Art Museum  

Media Contact: Rachel Eggers, [email protected] 

Museum of History and Industry  

Media Contact: Wendy Malloy, [email protected] 

Museum of Pop Culture  

Media Contact: Nadia Tahoun, [email protected] 

Northwest African American Museum 

Media Contact: Imani Gaddy, [email protected] 

Chihuly Garden and Glass 

Media Contact: Amy Cunningham, [email protected]

The Burke Museum  

Media Contact: Joanne Matsusaka, [email protected]  

National Nordic Museum 

Media Contact: Laura Burgos, [email protected] 

The Museum of Flight 

Media Contact: Ted Huetter, [email protected] 

The Wing Luke Museum 

Media Contact: Rahul Gupta, [email protected]  

The Henry Art Gallery  

Media Contact: Tanja Baumann, [email protected]    

Duwamish Longhouse and Cultural Center 

Media Contact: Katie King, [email protected]  

The Frye Art Museum  

Media Contact: Ingrid Langston, [email protected] 

Holocaust Center for Humanity  

Media Contact: Jessica Michels, [email protected] 

Seattle Children’s Museum  

Media Contact: Stephanie Arduini, [email protected] 

HOTELS

COMING SOON

The Somm. Hotel & Spa to Open in Woodinville Summer 2025

Woodinville Hotel Partners, LLC has broken ground on The Somm. Hotel & Spa, a luxury Marriott Autograph Collection property set to open in summer 2025 in Woodinville wine country. The 164-room hotel will blend exceptional design, impeccable service, and a deep connection to the Pacific Northwest. Highlights include Bin 47, a restaurant showcasing local ingredients; Vin de Spa, with rooftop treatment tents and hot tubs open to non-hotel guests; and The Shed, a rooftop bar with stunning views. The property will also feature event spaces, including a grand ballroom, for weddings and gatherings. 

Media Contact: Joleen Zanuzoski, [email protected] 

NEW AND EXCITING

Populus Seattle Opens May 2025

Seattle’s historic Pioneer Square neighborhood welcomed a new carbon-positive hotel, Populus Seattle, in May 2025. Located in RailSpur, a sustainable micro-district that includes three historic warehouse buildings, the hotel features 120 guestrooms and suites, a signature indoor and outdoor restaurant on activated Railspur Alley, and a rooftop bar. Populus Seattle is developed by Urban Villages and managed by Aparium Hotel Group, who aim to preserve the character of the hotel’s historic building, while prioritizing sustainability.  

Media Contact: Sarah Soler, [email protected] 

1 Hotel Seattle Opens May 2025

SH Hotels & Resorts celebrated the grand opening of 1 Hotel Seattle in May 2025. Located in South Lake Union, the 153-room property will be the city’s first nature-inspired, sustainable luxury hotel.  

Media Contact: Jillian Napolitano, [email protected]  

Marriott Opens AC Hotel Seattle Downtown

AC Hotel Seattle Downtown, Marriott’s new property in South Lake Union, opened in November 2024. Located off Stewart Street and Yale Avenue, this 200-room hotel is conveniently near Seattle’s iconic Space Needle, Climate Pledge Arena, and Pier 42. The hotel is also strategically situated for tech and business travelers, central to Amazon, Meta, Google, and the Seattle Convention Center. AC Hotel Seattle Downtown will feature an on-site bar and lounge. 

Media Contact: Abi Swanson, abi.s[email protected] 

Fairmont Olympic Hotel Celebrates its 100th Anniversary

Fairmont Olympic Hotel in downtown Seattle recently underwent $25 million in renovations just in time to celebrate its 100th anniversary in 2024, with celebratory programming throughout the year. This staple of the Emerald City, which first opened in December 1924, has revamped its social spaces, including a redesign of its lobby, bar, restaurant, and meeting spaces under the vision of Spanish design studio Lázaro Rosa-Violán (LRV). The new restaurant, American brasserie The George, is known for its standout lavish design and locally sourced dishes.

Media Contact: Jen Sorlie, [email protected]

Downtown Seattle’s Hotel 1000 and Lotte Hotel and Kenmore’s Lodge at St. Edward Park Earn MICHELIN Keys

On Sept. 12, 2024, Hotel 1000 and Lotte Hotel in downtown Seattle earned MICHELIN Key distinctions, joining the prestigious list of the most outstanding hotels in the United States. Recognized for excellence in design, service, character, value, and guest experience, the hotels highlight Seattle as a premier destination for travelers seeking exceptional stays. 

Media Contacts: Kristin Gladfelter, [email protected], Joleen Zanuzoski, [email protected] 

APA Group Acquired Coast Seattle Downtown Hotel in Summer 2024

Japan’s largest hotel group, APA Group, officially launched its first directly owned U.S. property in June 2024, rebranding the former Hilton in downtown Seattle as the Coast Seattle Downtown by APA. Acquired in June for $68.8 million, the 256-room hotel represents APA’s expansion into the U.S. market under the Coast Hotels banner. Founded in 1988, APA operates 800 hotels worldwide and plans to further expand its presence on the West Coast through ownership and franchising opportunities. 

Media Contact: Virgie Lozano, [email protected] 

FOOD & BEVERAGE

COMING SOON 

Three New Sea Creatures Restaurants to Open in Pioneer Square

The Seattle restaurant group Sea Creatures is opening three new restaurants in Pioneer Square in 2025. The trio of restaurants — Lowlander Brewery, Un Po Tipsy Pizzeria, and a to-be-named European restaurant concept with sustainably sourced seafood — will be located at Railspur, 419 Occidental Ave. The restaurants are led by James Beard Award-winning chef Renee Erickson. 

Media Contact: Elizabeth Dewey, [email protected]

Reuben’s Brews to Open Downtown Taproom

The award-winning family-owned brewery, Reuben’s Brews, will open a new downtown taproom on 1st Ave and Seneca St., just steps away from Seattle Art Museum and Pike Place Market. The Downtown Taproom will open in early summer 2025.

Media Contact: Ben Keene, [email protected] 

Boon Boona Coffee and Dossier Winery to Open at Overlook Walk

In summer 2025, Boon Boona Coffee and Dossier Winery will open a shared café downtown at Overlook Walk, bringing East African coffee in the mornings and Washington wines in the evenings to Seattle’s redeveloped waterfront. Founded by Efrem Fesaha, Renton-based Boon Boona is known for its commitment to East African coffee culture, with locations in Seattle and Redmond. Dossier, co-founded by former Seahawks wide receiver Sidney Rice, is a boutique winery with tasting rooms in Woodinville and Walla Walla, showcasing Washington’s world-class wines. 

Media Contact: Efrem Fesaha, [email protected], Tim Lenihan, [email protected] 

Cocktail Bar Death & Co to Open in Pioneer Square

Popular cocktail bar Death & Co will open its fifth U.S. location in Pioneer Square in summer 2025. The bar will be located on the ground floor of Railspur at 419 Occidental Ave., alongside three new Sea Creatures restaurants by James Beard Award-winning chef Renee Erickson. Death & Co founder and co-owner David Kaplan is excited to honor the rich history and culture of Seattle with the bar’s menu and design. 

Media Contact: Elizabeth Dewey, [email protected]  

New Washington State Wine Tasting Room to Open in University Village in Summer 2025

Delille Cellars, a pioneer in Washington state’s wine industry, announced it will open a Bordeaux-inspired restaurant and tasting room concept in Seattle’s University Village in summer 2025. This will mark Delille’s first expansion into Seattle after more than 30 years of success crafting acclaimed wines and hospitality experiences in Woodinville. The 6,700-square-foot space will be located in the prominent southwest corner of the complex. Delille’s new location will offer a concept that integrates fine dining, wine tasting, crafted beverages, retail, culinary experiences, private dining options, and event space, catering to both casual visitors and wine aficionados. 

Media Contact: Heidi Witherspoon, [email protected]

Moto Pizza to Open in Historic Smith Tower

Moto, Seattle’s popular Detroit-style, Filipino-influenced pizza, will open its fifth location in the base of Seattle’s historic Smith Tower in fall/winter 2025. 

Media Contact: Joleen Zanuzoski, [email protected] 

NEW AND EXCITING

Molly Moon’s Ice Cream Opens Seattle Waterfront Location

Seattle favorite Molly Moon’s Homemade Ice Cream opened its newest scoop shop on May 23 at the waterfront at the south end of Seattle’s 20-acre Waterfront Park. Molly Moon’s is located at the Historic Washington Street Boat Landing Pergola, adjacent to the newly restored Habitat Beach, and within a short walking distance from Overlook Walk, Pike Place Market and the Aquarium. The Seattle Waterfront is Molly Moon’s tenth location.  

Media Contact: Katie Cole, [email protected] 

Salt Harvest Restaurant Opens in Pioneer Square

Opened May 23 in the new Populus Hotel, Salt Harvest brings hearth-inspired cuisine to historic Pioneer Square. The menu—shaped by open flame, smoke, and char—highlights fresh seafood, locally grown produce, and sustainably sourced meats, celebrating the best of the Pacific Northwest region.  

Media Contact: Sarah Soler, [email protected]  

Firn Rooftop Bar Opens in Pioneer Square

Pioneer Square’s first rooftop bar, Firn, opened May 21 at the Populus Hotel, offering patrons sweeping skyline views of downtown Seattle and a menu of creative cocktails. 

Media Contact: Sarah Soler, [email protected] 

1 Hotel Seattle Opens Signature Spanish Restaurant

James Beard Award nominee, Chef Oscar Amador, opened 1 Hotel Seattle’s signature restaurant, La Loba, in May 2025. La Loba, meaning “the she-wolf” in Spanish, will combine the culinary traditions of Barcelona, the Mediterranean, and Japan while using ingredients local to the Pacific Northwest.  

Media Contact: Darcy Jusich, [email protected]  

The Wayland Mill Opens in Wallingford

Yasuaki Saito, the acclaimed owner of Seattle’s Saint Bread—named one of the New York Times’ 22 best bakeries in the U.S. in December 2024—opened a new restaurant in May, The Wayland Mill, in Wallingford. Saito, whose culinary style is influenced by his Japanese heritage and Midwestern upbringing, describes The Wayland Mill as offering “Americana food applied with Japanese ingredients and Japanese sensibilities,” or yoshoku-inspired takes on American regional dishes.

Media Contact: Cory O’Born, [email protected] 

Seattle Restaurateur Opens Pike Place Market Seafood Restaurant  

Acclaimed Seattle restaurateur and James Beard Award–winning chef Tom Douglas opened a new restaurant, Mr. Fish, at the north end of Seattle’s iconic Pike Place Market in spring 2025. The menu features seafood from the Pacific and local waterways, including fish and chips, chowders, Hama Hama oysters, and Dungeness crab. A daily happy hour offers $2 oysters and specials on beer, wine, and cocktails. 

Media contact: Amy Richardson, [email protected]  

Local Restaurant Group Opens Second Location in Fremont

Robin’s Restaurant and Market, a casual dining option with wines sourced from Bellevue’s Story in a Bottle, opened in the Fremont neighborhood in April. The restaurant offers both dine-in and take-away options, including a selection of curated products from local partners. Robin’s Restaurant and Market is Model Restaurant Group’s second location, and its opening follows the team’s 2024 debut of The Greenwood American Bistro in the Greenwood neighborhood. 

Media Contact: [email protected]

James Beard Awards Recognizes Seattle-area Chefs and Restaurants

The James Beard Foundation named 16 Seattle chefs, bars, and restaurants as semifinalists for the highly acclaimed James Beard Awards in 2025. Semifinalists for the Best Chef: Northwest & Pacific category include Janet Becerra, Pancita; Jay Blackington, Houlme (Orcas Island); Logan Cox, Homer; Aisha Ibrahim, Canlis; Ajay Panicker, Kathakali, An Indian Eatery (Kirkland); Jun Takai, Takai by Kashiba (Bellevue). Atoma and Familyfriend were named semifinalists for the Best New Restaurant category. 

For more information, read the complete list of the Seattle-area 2025 James Beard Award semifinalists. 

Media Contact: Cory O’Born, [email protected] 

Taste Washington Celebrates 25th Anniversary

Taste Washington, the nation’s largest single-region wine and food festival, celebrated its 25th anniversary this year from March 13-17. The festival will return in March 2026. 

Media Contact: Averyl D. Mooney, [email protected]

Seattle Cocktail Week Celebrates and Uplifts Local Bars in March 2025

In celebration of Seattle’s cocktail culture, the city welcomed its sixth annual Seattle Cocktail Week from March 2-9. The week included special cocktail offerings at participating bars and restaurants, master classes, seminars, pop ups, brunches, bar takeovers, and competitions.  

Media Contact: Lauren McCaffrey, [email protected] 

Hey Bagel Opens in University Village

Seattle’s bagel boom continues with the arrival of Hey Bagel, now open in the University District. Putting its own spin on tradition, Hey Bagel skips the toaster and the knife—bagels are served whole, with patrons encouraged to tear and dip. Schmear comes in cups, making for a hands-on, no-fuss experience that sets this newcomer apart.  

Media Contact: [email protected] 

Ballard Brewed Passport Launches in the Ballard Brewery District (BBD)

The brand-new Ballard Brewed Passport is a free guide to exploring the vibrant Ballard Brewery District (BBD), where over a dozen breweries are located within a one-mile radius. After signing up, a digital passport will be delivered instantly via text and email, with no app download required. As you visit participating breweries, simply ask the bartender for the check-in code to log your stop. Each check-in brings you closer to earning a Ballard Brewed tin tacker—a fun and memorable reward for your Seattle craft beer journey. 

Media Contact: Stacey Jehlik, [email protected]  

Wine Tasting Room Featuring BIPOC-made Wines Opens in Belltown

Belltown’s new wine bar, WeRise Wines, showcases wines by Black, BIPOC, and women winemakers in the Pacific Northwest. Featuring a carefully selected menu of new and old world wines and unique small plate options, WeRise Wines brings a unique flavor to the neighborhood. 

Media Contact: Jamila Conley, [email protected] 

CRUISE

COMING SOON

Luxury British Cruise Line Announces 11 Seattle to Alaska Voyages in 2025

In 2025, Cunard’s luxury Queen Elizabeth will offer 11 roundtrip voyages from Seattle to Alaska. The voyage itineraries will range from seven to 11 nights, taking place between June 12 and September 25, 2025.  

Media Contact: Cindy Adams, [email protected]

Oceania Cruises to Debut Riviera in Alaska in 2025 with Seattle Itineraries

Oceania Cruises will debut the Riviera in Alaska for its 2025 season starting June 17, featuring five itineraries that include Seattle, with four round-trip options and one one-way voyage from Vancouver to Seattle. 

Media Contact: Chris Guizlo, [email protected] 

Holland America Offers New Seattle Roundtrip Voyage in 2025

Holland America Line’s “Glaciers & Volcanos: Alaska to Hawaii” cruise is a new offering for 2025. It combines visits to Alaska and Hawaii, a rare pairing in the cruise industry. This new itinerary is part of Holland America’s “Legendary Voyages” series, designed to offer extended journeys to sought-after destinations. The cruise will depart roundtrip from Seattle on Aug. 31, 2025, aboard the Westerdam. 

Media Contact: Chris Guizlo, [email protected] 

Princess Cruises Launches Star Princess Summer 2026 in Seattle

Princess Cruises will introduce its largest-ever Alaska cruise ship, the 4,300-passenger Star Princess, in the summer of 2026 

 Media Contact: Chris Guizlo, [email protected] 

Virgin Voyages’ New Ship Brilliant Lady Offers Seattle to Alaska Itineraries in 2026

Virgin Voyages’ newest vessel, Brilliant Lady, will sail to Alaska from Seattle starting in summer 2026. A variety of itineraries between Seattle and Alaska will be available from May through September. 

Media Contact: Michelle Estevam, [email protected]

Carnival Announces 16-day Cruise from Mobile to Seattle in 2026

Carnival Cruise Line will launch a new route connecting Mobile, Alabama, and Seattle, Washington, starting in April 2026. The 16-day Carnival Journeys cruise will transit the Panama Canal, with stops in Cabo San Lucas, Puntarenas (Costa Rica), and Cartagena (Colombia). This marks the first time the ship will connect its seasonal homeports before beginning its summer Alaska sailings. The Carnival Spirit will return to Mobile in the fall for cruises to the Bahamas and Caribbean. 

Media Contact: Chris Guizlo, [email protected] 

MSC Cruises to Debut in Alaska in 2026

MSC Cruises will make its Alaska debut in 2026, with the MSC Poesia offering a series of seven-night cruises departing from Seattle. 

Media Contact: Chris Guizlo, [email protected] 

NEW AND EXCITING

2024 Marks Seattle’s Greenest Cruise Season

The 2024 cruise season marked a key step in Seattle’s effort to make the Port of Seattle the greenest port in North America. The port now has three shore power-connected berths—two at Smith Cove Cruise Terminal at Pier 91 and, starting summer 2024, one at the Pier 66 cruise berth. By using clean electricity and landside power, at-berth emissions are reduced by 80% and CO2 emissions by 66% per ship, on average. Agreements with cruise lines now require shore power-capable ships to connect when facilities are available, supporting the port’s goal of 100% shore power usage by homeport cruise ships on every call by 2030 or sooner. 

Media Contact: Kathy Roeder, [email protected]

SPORTS

COMING SOON

Pitch The Baby: New Women’s Sports Bar to Open in Capitol Hill Summer 2025

Seattle restaurateurs Monica Dimas and Anais Custer will introduce a new women’s sports bar to Capitol Hill this summer. The concept, Pitch the Baby, will spotlight women’s sports from around the world and have a Mexico City-inspired approach to its menu. Pitch the Baby is scheduled to open in early June. 

Media Contact: Drew Zandonella-Stannard, [email protected] 

Seattle to Host 2025 FIFA Club World Cup at Lumen Field

FIFA’s new premier club competition, the FIFA Club World Cup 2025, will take place in June and July 2025, with 32 top teams from around the world competing in the inaugural edition. The event will feature the most successful clubs from each of the six international confederations: AFC, CAF, Concacaf, CONMEBOL, OFC, and UEFA, including the Seattle Sounders. Seattle’s Lumen Field is one of 12 venues selected to host six of the 63 matches across the U.S.

Media Contact: Eric Corning, [email protected] 

Picklewood Paddle Club to Open Summer 2025

North America’s fastest-growing indoor pickleball franchise will be opening in Seattle’s Fremont neighborhood in fall 2025. The 27,000-square-foot facility will feature 10 courts, a full pro shop and private event space. members of the facility will have access to unlimited open play, league play, and tournaments and an option to enroll in private and semi-private lessons and clinics by The Picklr’s certified trainers. 

Media Contact: [email protected]  

The Picklr to Open First Seattle Club in Fall 2025 

North America’s fastest-growing indoor pickleball franchise will be opening in Seattle’s Fremont neighborhood in fall 2025. The 27,000-square-foot facility will feature 10 courts, a full pro shop and private event space. members of the facility will have access to unlimited open play, league play, and tournaments and an option to enroll in private and semi-private lessons and clinics by The Picklr’s certified trainers. 

Media Contact: [email protected] 

PWHL Announces Seattle Expansion for 2025-26 Season

The Professional Women’s Hockey League will expand to Seattle for the 2025–26 season, making it the league’s eighth team and second expansion franchise. The team, which will go by PWHL Seattle until an official name is unveiled, will play at Climate Pledge Arena, home of the NHL’s Seattle Kraken, and train at the Kraken Community Iceplex. 

Media Contact: Griffin Idelman, [email protected] 

Seattle to Host 2026 FIFA World Cup at Lumen Field

Seattle’s Lumen Field will host six matches for the 2026 FIFA World Cup, including a U.S. Men’s National Team match on Juneteenth. The city, home to passionate soccer fans who support the Seattle Sounders and Seattle Reign FC, is set to welcome teams from across the globe. The 2026 World Cup will be the first co-hosted by three nations—the U.S., Canada, and Mexico—and the first to feature an expanded field of 48 teams playing 60 matches across North America. Sea2026.com 

Media Contact: Griffin Idelman, [email protected] 

NEW AND EXCITING

Salmon Bay FC Brings USL W League to Seattle in 2025

Salmon Bay FC is the new USL W pre-professional women’s soccer team based in the Ballard neighborhood of Seattle and the women’s equivalent team to Ballard FC. Matches began in May 2025 at Interbay Stadium. The Salmon Bay is a vital waterway that connects the communities around Ballard to the sea. The team’s name and badge design pay homage to this local landscape as a symbol of connection and growth. 

Media Contact: Tiffany Mallick, [email protected]  

New Sports Bar Opens Near Seattle Center

Tom’s Watch Bar brings a new sports-watching experience to Seattle on March 12, with a new location opening at the old Bressi Garage, south of Seattle Center. Founded in 2014, Tom’s Watch Bar chain has brought sports fans their favorite programming to locations across the nation for more than a decade. Tom’s Watch Bar offers a central “stadium screen” surrounded by hundreds of high-definition screens that provide 360-degree viewing in the bar.  

Media Contact: Lisa Willis, [email protected]

Climate Pledge Arena Welcomes an Incredible Lineup of Artists and Sporting Events

Climate Pledge Arena, the world’s first net-zero carbon arena, hosts a steady lineup of critically acclaimed performers and world-class events, including music, comedy, and sports. The arena is also home to Seattle’s NHL team, the Kraken, and the WNBA’s Storm. See here for a full lineup of events. 

Media Contact: De’Aira Anderson, [email protected]

OL Reign Unveils Official Name and Brand Transformation

Ahead of the 2024 season, Seattle’s women’s soccer team returned to its roots, rebranding as Seattle Reign FC. The club’s iconic 2013 crest has been reimagined for a new era, featuring a queen emblem that symbolizes the growth of professional women’s sports. The refreshed crest incorporates the team’s original colors—Seattle Reign Blackened Blue and Seattle Reign Blue—paying tribute to the club’s history while reflecting the deep hues of the Seattle environment. 

Media Contact: [email protected]

Seattle Storm Opens BECU Center for Basketball Performance

Seattle’s WNBA team, the Seattle Storm, opened the Storm Center for Basketball Performance in Seattle’s Interbay neighborhood in April 2024. Marking a significant milestone in women’s professional sports, the $64 million new build is the first dedicated WNBA practice facility designed and built from the ground up. The Center boasts two indoor professional basketball courts, two outdoor 3×3 courts, and an exclusive suite for the Seattle Storm that includes a locker room, a nutrition center, and a player lounge. 

Media Contact: Sarah Alamshaw, [email protected] 

TRANSIT 

NEW AND EXCITING

Seattle’s Light Rail System Adds Redmond and Marymoor Village Stations

Sound Transit’s East Link Starter Line, also known as the 2 Line, opened two new stations in downtown Redmond and Marymoor Village on May 10, 2025. The extensions add 3.4 miles to the light rail network, which will eventually connect Bellevue to the 1 Line in Seattle. The light rail system will expand to Everett, the Tacoma Dome, Federal Way, and the Ballard and West Seattle neighborhoods.  

Sound Transit’s East Link Starter Line, also known as the 2 Line, opens two new stations in downtown Redmond and Marymoor Village on May 10. The extensions add 3.4 miles to the light rail network, which will eventually connect Bellevue to the 1 Line in Seattle. The light rail system will expand to Everett, the Tacoma Dome, Federal Way, and the Ballard and West Seattle neighborhoods. 

Sound Transit opened the East Link Starter Line, also known as the 2 Line in April 2024.On August 30, 2024, Seattle’s light rail system was extended by 8.5 miles, adding four new stations to the 1 Line. The extension includes stops at South Shoreline, North Shoreline, Mountlake Terrace, and Lynnwood City Center. 

Learn more about the expansions and projected timelines at Sound Transit. 

Media Contact: Bruce Gray, [email protected] 

CONVENTION NEWS

NEW AND EXCITING

Seattle Convention Center Secures Multiple Awards in 2024

The Seattle Convention Center has continued to secure major industry accolades, earning best convention center awards from the World Travel Awards, World MICE Awards, Meetings Today, BizBash, Smart Meetings, and more in 2024. See the full list of accolades here, including 2023 awards. 

The Seattle Convention Center’s newest addition, The Summit, opened and welcomed its first groups in January 2023. The Summit added approximately 250,000 square feet of exhibition space, 160,000 square feet of meeting room space, including a 60,000-square-foot ballroom. In January 2024, the Summit building became one of the few U.S. convention centers to achieve LEED Platinum certification from the U.S. Green Building Council. Summit occupies a pinnacle design position in the next evolution of convention centers rooted in the urban core context and supported by a vertically organized flow. The stacked configuration maximizes the efficiency of the urban site, effectively bringing interior and exterior spaces together. Skylights bringing daylight deep into the event spaces, the layering of soft and hard landscape elements, and expansive views of the city in all directions enhance the urban nature of the facility. Air handling units are equipped with economizer functionality, meaning they can run at 100 percent outside air, not recycled air, under moderate temperature conditions. Storm water treatment in outdoor planting areas will feature innovative sustainable strategies. The design pays homage to Seattle with The Hillclimb: The Pine Street facade features a suspended stair and escalator system that provides event attendee access from street level to the ballroom level on top. The Hillclimb is an iconic design element authentic to the Pacific Northwest made of wood with seating elements for guests. It enlivens the convention experience while providing respite from activities. Learn more at visitseattle.org/meeting-professionals/convention-center/summit-overview 

Media Contact: Joey Thompson, [email protected]

AIR TRAVEL

COMING SOON

Edelweiss to Launch Direct Flight to Zurich from SEA Airport

On June 2, 2025, Switzerland’s leisure airline Edelweiss, along with its parent company Swiss International Air Lines, will begin offering two weekly nonstop flights between Seattle and Zurich, Switzerland. This service will be the first direct connection between Seattle and Zurich. 

Media Contact: Perry Cooper, [email protected]

NEW AND EXCITING

Scandinavian Airlines Introduces Direct Flights to Copenhagen from SEA Airport  

On May 21, 2025, Scandinavian Airlines launched five weekly nonstop flights to Copenhagen, Denmark, from Seattle-Tacoma International Airport (SEA). With these additional services, travelers departing from SEA have nonstop access to three Nordic capitals: Reykjavik, Iceland; Helsinki, Finland; and Copenhagen, Denmark. 

Media Contact: Perry Cooper, [email protected] 

Hawaiian Airlines Introduces Daily Nonstop Flights to Tokyo Narita from SEA Airport

Hawaiian Airlines began daily nonstop flights from Seattle (SEA) to Tokyo Narita (NRT) on May 12, 2025. The first flight will depart Seattle at 1:30 PM and arrive in Tokyo the following day at 4:00 PM. The return flight will depart Tokyo at 6:25 PM and arrive in Seattle at 11:30 AM.   

Media Contact: Perry Cooper, [email protected] 

WestJet Launched New Kelowna-Seattle Route

WestJet launched new daily flights between Kelowna, B.C., and Seattle in January. The new route connects the Okanagan region to the Pacific Northwest and beyond, operating five times a week.

Media Contact: Perry Cooper, [email protected]

Alaska Airlines Added Three New Direct Flights from SEA Airport

Alaska Airlines expanded their winter travel options with 18 new nonstop routes in December 2024. Three of these routes are new direct flights from Seattle-Tacoma International Airport (SEA). A nonstop service between SEA and Liberia, Costa Rica will run once a week from December 21, 2024, to May 11, 2025. Additionally, direct service between SEA and Nassau, Bahamas, is also be available. Direct service between SEA and Vail, Colorado is offered three times a week from December 20, 2024, to March 16, 2025. 

Media Contact: Perry Cooper, [email protected]

Hainan Airlines Resumed Service to China from SEA Airport

In April 2024, Hainan Airlines resumed its direct flights to Beijing (PEK) from Seattle-Tacoma International Airport (SEA) with three weekly departures. In May, Hainan Airlines launched SEA’s first nonstop service to Chongqing, Seattle’s sister city. 

Media Contact: Perry Cooper, [email protected]

Alaska Airlines Added New Nonstop Flight Between Seattle and Toronto

Launched May 2024, Alaska Airlines operates a nonstop service between Seattle and Toronto.

Media Contact: Perry Cooper, [email protected]

Lufthansa Added Service to Munich at SEA Airport

German carrier Lufthansa expanded its service to Seattle with the addition of a nonstop route from Seattle-Tacoma International Airport to Munich in May 2024. The flight operates daily through the fall, then goes to three times a week during the winter months. The flight was the 13th new international route SEA Airport had added since 2020, including new service to tropical locales like the Bahamas and Tahiti. The service to Munich came in addition to Lufthansa’s direct flights to Frankfurt.

Media Contact: Perry Cooper, [email protected]

Delta Launched First-Ever U.S. to Taiwan Direct Route from SEA Airport

Delta launched daily nonstop service from Seattle-Tacoma International Airport (SEA) to Taiwan Taoyuan International Airport (TPE) in Taipei on June 6, 2024. This route marks Delta’s first flight to Taiwan since 2017. Delta also offers nonstop service from Seattle to Seoul, Tokyo, and Shanghai.

Media Contact: Perry Cooper, [email protected]

STARLUX Airlines Added Non-Stop Service to Taipei from SEA Airport

STARLUX Airlines, an Alaska Airlines partner, introduced nonstop service from Seattle-Tacoma International Airport (SEA) to Taiwan Taoyuan International Airport (TPE) in Taipei on August 16, 2024. The new route operates three times weekly and is STARLUX’s third U.S. destination.

Media Contact: Perry Cooper, [email protected]

Philippine Airlines Introduces Non-Stop Service to Manila at SEA Airport

In October 2024, Philippine Airlines launched three flights per week between SEA Airport and Ninoy Aquino International Airport (MNL) in Manila, Philippines. This route is Philippine Airlines’ sixth U.S. destination and the Pacific Northwest’s first direct link to Manila. 

Media Contact: Perry Cooper, [email protected]

ONGOING DEVELOPMENTS

Seattle Waterfront Redevelopment Targeting October 2025 Completion

Seattle continues to improve its already impressive downtown walkability and attractions with its ongoing Waterfront redevelopment project. The project includes the relocation of the Alaskan Way viaduct underground in favor of a scenic bayside promenade featuring shops, bike lanes, and the Washington State Ferries terminal. Residents and visitors are now able to enjoy direct pathways from downtown and Pike Place Market to the Waterfront promenade. Waterfront improvements are on track to open as completed with all projects scheduled for completion by October 2025.

Media Contact: Shiva Shafii, [email protected]

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